Our first step in creating a web site that pleases you is to listen to your thoughts and ideas. We listen and learn about your business and your Internet marketing objectives and goals. We like to view other marketing materials to help us better understand your “corporate culture” and create the image that will project from your web site. Most companies strive to achieve consistency between the web and their other marketing materials.
Based upon the information we gather from our discussion with you, we create some layouts, which will include the primary graphic elements we intend to use on the site, including colors, fonts, logos, etc. You will also be able to see the web site structure as indicated on the navigation bar of the page.
Once we have the prototype page completed, we send you the test site web address so that you can view the prototype page online. You provide us with feedback, and we listen to your comments. Based upon your comments and suggestions, we modify the prototype page and give you the opportunity to view the changes. Upon your approval of the prototype page, you should forward to us all the final textual and graphic content that you intend to use on the web site.
We develop the rest of the web site based upon the prototype page design and the implied navigational structure. You supply us with a list of keywords and key phrases for insertion into the hidden metatags to optimize the web site for favorable search engine placement. We notify you again when the test site is completed, at which time you again review the site and make any final adjustments.
You can then decide if you would like us to host the site for you, or whether you would like us to upload the files to another server. We can also supply you with a CD of the web site files for subsequent placement.